While Detroit auctions its soul for electric range, a Texas start-up is planning a $21,500 gasoline-powered pickup that defies the luxury-spec status quo.
In an era where a well-appointed pickup truck often carries a sticker price rivaling a mid-sized inheritance, a new player from the Lone Star State is looking to puncture the…
This move toward a stripped-back, utilitarian ethos stands in stark contrast to the trajectory of the industry's heavy hitters.
The specifications of this $21,500 disruptor highlight a growing divide in the North American car market.
While Detroit auctions its soul for electric range, a Texas start-up is planning a $21,500 gasoline-powered pickup that defies the luxury-spec status quo.