After burning through sovereign wealth at a rate of nearly $100 million a month, LIV Golf has warned staff of mass layoffs as its Saudi benefactors reportedly pull the plug. With the spigot turned off, the upstart league now faces a brutal reality check and a desperate search for a future.
It began not with a shotgun start, but with the quiet, chilling hum of corporate lawyers.
The numbers behind the crisis are, much like LIV's initial player contracts, scarcely believable.
The withdrawal of PIF support has triggered a frantic, high-stakes hunt for new capital. The league isn't just looking for a new sponsor; it's searching for a new lifeline.
After burning through sovereign wealth at a rate of nearly $100 million a month, LIV Golf has warned staff of mass layoffs as its Saudi benefactors reportedly pull the plug. With the spigot turned off, the upstart league now faces a brutal reality check and a desperate search for a future.