Papaya on the Fairway: Inside McLaren’s Calculated Expansion into Golf

At Wentworth, Lando Norris explains how McLaren Golf turns Woking’s high-downforce identity into a genuine lifestyle play.

By Eliza Marchetti · Downforce & Divots

Lando Norris’s obsession with golf is hardly a secret, but McLaren’s formal commercial entry into the sport signals something far more ambitious than a Grand Prix driver squeezing…

For Norris, who has emerged as one of Formula 1's most dedicated single-digit handicappers, the alignment is a natural extension of his off-track routine.

The initiative reflects McLaren Racing’s aggressive multi-platform brand strategy.