Debuts

Maranello’s Electric Charge: The Luce Shocks the Clubhouse

Ferrari officially pulls the cover off its first all-electric supercar, the Luce, proving that even the Prancing Horse is ready for a silent sprint to the first tee.

While the golf world has been fixated on the power plays at the PGA Championship, Ferrari has been engineering a tectonic shift in Maranello.

For the discerning driver who values torque over tradition, the Luce commands a price tag expected to exceed £420,000 (roughly €500,000).

The timing of the Luce debut suggests a broader trend in the luxury sector where 'silent speed' is becoming the new gold standard.

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Ferrari officially pulls the cover off its first all-electric supercar, the Luce, proving that even the Prancing Horse is ready for a silent sprint to the first tee.

Read at Downforce & Divots